The sudden announcement that iRO was FINALLY going commercial/live/gold/the full monty/going for the bacon and eggs/whatever terminology alongside the other services caught me off guard!
I was bitterly amused at all the people trying to stop Gravity from making iRO commercial. Get real, guys! iRO is a game, and eventually the company that made it will want compensation for the time and effort they put into it. If you don't feel it's worth your money, don't bother paying—but trying to keep iRO free is silly!